This campaign encourages drivers to see things from the perspective of a motorbike rider - "Put yourself in their shoes". In the ad the motorcyclist is doing the right thing but the driver gets frustrated because he can’t always see him. We hear the thoughts running through the motorcyclist’s head and realise the huge amount of information he has to process when riding a motorbike.
The TAC's motorcycle safety program has two main aims.
- to reduce the number of crashes involving motorcyclists and
- to reduce the severity of injuries to riders
Motorcycles represent almost 4% of the number of registered vehicles in Victoria, and account for around 1% of vehicle kilometres travelled. Around 9% of Victorian licence holders hold a motorcycle licence.
As at June 2015, more than 410 thousand Victorians held a current Victorian motorcycle licence or permit; this is an increase of around 4% from the previous year. Of these licence holders:
- 88% are male,
- 6% are aged 25 or less
- 69% are aged over 40
- 18% are aged over 60 (with 4% over 70)
- Just over half (54%) of motorcycle licence holders are active riders
Independent research conducted by the Australian Institute of Health and Welfare indicates that riders are 37 times more likely to be seriously injured than motorists. This is a national figure based on serious injury per distance travelled.
Download the full report:
- Serious Injury due to Land Transport Accidents reportPDF, 1.74MB, Flinders University
- Serious Injury due to Land Transport Accidents reportDOC, 2.9MB, Flinders University
For more motorcycle related stats check out the motorcycle statistics page showing crash location, demographics, acute hospitalisation claims data
The Spokes LowdownThe latest from Spokes
Motorcyclists without boots stand almost double the chance of receiving lower-leg open wounds in a crash, new Transport Accident Commission research has found.
Finding a safe ride to reduce your risk of injury is vital so, if you're in the market for a new bike, you can check out it's safety features using the VicRoads motorbike safety search.
A motorcycle rider is at a very high risk of sustaining a serious or fatal injury. Helmets and protective clothing play an important role in reducing the severity of injuries however, compared with drivers of cars, riders are more directly exposed to the massive forces involved in a collision, whether with a vehicle, the road surface or rigid roadside objects such as trees and poles. Because of this, no matter who is at fault, motorcyclists are much more likely than car drivers to be seriously injured or killed.
For the latest motorcycle safety information visit our Spokes website.
It is every road user's responsibility to ensure they look out for motorcycles on the road. Riders have a number of factors to consider, and compensate for, including dangerous road surfaces and having to assume they may not be seen by drivers or not left enough room.
While the majority of riders do all they can to reduce the risks, there are many actions drivers can take to ensure they look out for motorcyclists on the road. These include:
- Use your indicators well in advance when turning or changing lanes
- Use mirrors and do a head check to make sure blind spots are clear when changing lanes
- Give motorcyclists enough room to move
- Make eye contact or acknowledge riders so they know they've been seen.