Vanessa is TAC’s youth-focused program, designed to promote road safety messages amongst young Victorians.
The Vanessa fleet tours Victorian festivals, cultural and lifestyle events, communicating the road safety messages through fun and engaging activities. The educated and engaging Vanessa crew also administer breath tests and provide key road safety advice in an approachable, friendly and peer-to-peer manner.
Established in 2006 with the introduction of the now iconic Vanessa Bus, the program has grown to three 5-star ANCAP rated vehicles. A familiar site to Victorian music festival goers, Vanessa is a regular attendee at events like Falls Music & Arts Festival, Meredith and Golden Plains Festivals plus university open days and food and beer festivals.
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The Vanessa program came about in 2006 as a way of delivering the road safety message to young people at high risk events such as music festivals.
Since humble beginnings where Vanessa, a converted Booze Bus, attended only a handful of events, the program has continued to grow each year in size and scope. Vanessa has evolved into a travelling fleet of engaging and interactive vehicles including:
- Big V a 2-storey road safety education and entertainment machine
- Mini V a 5-star Mercedes Vito ideally designed for smaller events in need of Vanessa’s helping hand
- Vanessa Bute a 5-star Ford Ranger read to tackle even the most remote parts of Victoria