Sponsorships
Current sponsorship opportunities
| Sponsorship type | Sponsorship stream | Status |
|---|---|---|
| Commercial sponsorship | Stream A: Road safety behaviour | Closed |
| Commercial sponsorship | Stream B: Enhance outcomes for people affected by road trauma | Closed |
| Geelong region sponsorship | Geelong region sponsorships | Closed |
For further information on upcoming sponsorship rounds, please follow the TAC on LinkedIn.
Social investment by the TAC
The TAC has a long and proud history of social investment and working collaboratively with likeminded organisations to promote road safety and to care for the lives of everyone who travels on Victoria’s roads.
TAC sponsorships provide our partners with funds to make a positive impact and influence on reducing road trauma in the community and to promote road safety messages to key audiences.
We expect our sponsors to become advocates for road safety by sharing stories, staying connected and looking out for family, friends, colleagues and community when they’re travelling on Victoria’s roads.
TAC Sponsorship Program
Sponsorships are an important part of the way the TAC promotes road safety and supports those injured on our roads to get their lives back on track.
The TAC’s sponsorship Expression of Interest (EOI) process opens this opportunity to the broadest possible range of organisations and in doing so, helps extend the TAC’s reach to priority audiences.
For updated information on TAC Sponsorship opportunities follow us on LinkedIn. Information on timing of upcoming EOI rounds will be updated on this page.
Please contact us at askus@tac.vic.gov.au if you have any questions.
Commercial Sponsorships
Our Commercial Sponsorships allow us to work with sponsored organisations, helping us engage with our priority audiences.
There are two commercial sponsorship opportunities:
- Stream A: Road safety behaviour
- Stream B: Enhance outcomes for people affected by road trauma.
Geelong Region Sponsorships
Our Geelong region sponsorships empower groups and organisations to be leaders and ambassadors for road safety within the Geelong region with their respective audience and networks.
Read more about Geelong Region Sponsorships.
Other grants available
Independent of our sponsorship program, we support initiatives and organisations that reflect our values and engage with our stakeholders in meaningful ways. Visit the Grants page for more information.
Frequently asked questions
What are some examples of current or previous TAC sponsorships?
We are seeking innovative applications from new and existing rights holders.
Can I apply outside of the application round?
Applications for sponsorship are to be submitted during an open sponsorship round.
For all further updates, follow us on LinkedIn. Information on future sponsorship rounds will be updated on this page.
Am I eligible for sponsorship?
Please make yourself familiar with the eligibility and ineligibility criteria detailed in the application guidelines linked above.
View the TAC grants program webpage for community-based road safety programs to determine if this is more suitable to your proposal. Applicants will also be deemed ineligible if they submit a proposal for an activity we believe is more closely aligned with our grants program.
Does the organisation need to be based in Victoria to be eligible?
An organisation does not need to be based in Victoria to be eligible for sponsorship.
The TAC is focused on Victorian road safety, as such, sponsorship proposals must meet the relevant strategic priorities detailed in the sponsorship guidelines. This includes reaching the Victorian community as a target audience.
If I am a sporting club or association, what opportunities are available?
The TAC is currently modelling a best practice sports engagement approach to promote community based road safety leadership and increase the impact of road safety messages.
If you are a sporting club or association, please contact us at Askus@tac.vic.gov.au to confirm eligibility.
Should we submit one application for multiple events/initiatives?
Please submit one application inclusive of all activity in your proposal.
When will applicants be notified of the outcome?
Following the closing date of an EOI round, applications submitted to the TAC are assessed through our EOI process.
Sponsorship from the TAC typically attracts a high volume of interest which can affect the time required for all assessments to be completed.
Applicants will be notified in writing, the outcome of their proposal once the assessment and evaluation process is completed.
Will my proposal receive the funds I ask for?
If you have been shortlisted following this EOI process, it does not mean you will automatically receive the amount of funding requested. Instead, it will mark the beginning of a contract negotiation period, serving to agree and finalise the terms of a sponsorship agreement with the TAC.
If my proposal was not successful, can I apply again next round?
In most cases yes. We suggest reviewing the sponsorship application guidelines to see how your proposal aligns to the assessment criteria. Ensuring your application clearly defines how proposed sponsorship benefits support our shared goal of helping engage with priority audiences to improve road safety and support those injured on our roads to get their lives back on track.
Please submit one application inclusive of all activity in your proposal.
Contact us
For further information or support, please contact the TAC Sponsorship Team via email at Askus@tac.vic.gov.au.